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Customer Fairview Depot (ID: C20006)

Back to Customers
Lifetime value
$737,899.51
Orders 238 AOV $3,100.42
Revenue / month $81,988.83 • Orders / month 26.4
Profit $150,204.30 Margin 20.4%
Recent momentum
$95,008.31
Last 30d $14,149.88 n/a
Orders 90d 31
Avg ticket $3,064.78 • Profit $19,129.23 ( 20.1% )
Customer health
Churn risk
Low
Days since last order 4 days
Cadence avg 4.8 d • median 3.0 d
Range 1.0 d - 24.0 d
Best weekday Tuesday ( $130,353.91 )
Account profile
Segment Stable
Recent activity and revenue are broadly stable.
First order
2023-10-04T00:00:00
Last order
2026-06-30T00:00:00
Months active 33 • Span 1,000 days
Primary region Northeast
Ship method DC Ambient
Unique products 319
Opportunity highlights
  • Top product Tablet Everyday Basics Value Bundle $34,433.88
  • Top weight mover Bottled Water Northgate Select Multipack 1,095.62 lb
  • Top profit product Kids Hoodie Exclusive Brand Travel Size $4,968.12 ( 39.5% )
  • Pricing spread $1.60 / $104.73
  • Cross-sell ideas 1
Action center
  • Orders last 30d 6
  • Orders last 90d 31
  • Days since last order 4
  • Cadence range 1.0 - 24.0 d
Profit snapshot
Lifetime profit $150,204.30
Margin 20.4%

90d profit $19,129.23
90d margin 20.1%
Use profit trends to prioritize outreach and pricing adjustments.

Monthly profit & margin

Track contribution by month
Monthly profit & margin

Top profit mix

Top profit mix

Product profitability table

Revenue, cost, profit, and margin (top 25 products)
ProductRevenueCostProfitMargin %
Coffee Maker Northgate Value Family Size $10,148.66 $7,134.12 $3,014.54 29.7%
Skin Care Everyday Basics Multipack $4,037.15 $2,667.01 $1,370.14 33.9%
Tablet Everyday Basics Value Bundle $32,435.35 $31,211.46 $1,223.89 3.8%
Storage Bin Exclusive Brand Multipack $2,705.83 $1,616.77 $1,089.06 40.2%
Kids Hoodie Northgate Select Family Size $2,887.87 $1,913.44 $974.43 33.7%
Chicken Breast Northgate Value Value Bundle $2,910.91 $2,014.33 $896.58 30.8%
Socks 6pk Everyday Basics Multipack $1,947.33 $1,138.31 $809.02 41.5%
Cookware Set Northgate Value 2-Pack $2,223.70 $1,433.07 $790.63 35.6%
Kids Hoodie Exclusive Brand Travel Size $1,904.56 $1,131.70 $772.86 40.6%
Bed Sheet Set Premium Label Club Pack $2,820.09 $2,050.16 $769.93 27.3%
Cooler Everyday Basics Travel Size $2,625.30 $1,874.45 $750.84 28.6%
Razors Northgate Value Single $1,837.50 $1,274.71 $562.79 30.6%
Activewear Legging Premium Label Value Bundle $1,396.01 $871.47 $524.54 37.6%
Baby Onesie Everyday Basics 2-Pack $1,472.77 $955.96 $516.81 35.1%
Ribeye Steak National Brand Value Bundle $2,255.91 $1,742.90 $513.01 22.7%
First Aid Everyday Basics 2-Pack $2,242.64 $1,732.62 $510.02 22.7%
Artificial Tree Premium Label Travel Size $1,313.18 $828.29 $484.89 36.9%
Sleepwear Set Northgate Value Travel Size $1,186.94 $702.41 $484.53 40.8%
Coffee Maker National Brand Family Size $1,557.79 $1,092.10 $465.69 29.9%
Cold & Flu Exclusive Brand Travel Size $1,219.41 $798.39 $421.03 34.5%
Cookware Set Premium Label Single $1,188.35 $771.45 $416.90 35.1%
Tablet Everyday Basics Club Pack $8,246.88 $7,834.91 $411.98 5.0%
First Aid Northgate Value Family Size $1,387.33 $976.81 $410.53 29.6%
Allergy Relief Everyday Basics 2-Pack $1,447.81 $1,038.05 $409.76 28.3%
Toothpaste Exclusive Brand Bulk $1,654.79 $1,253.45 $401.34 24.3%

Monthly Revenue & Orders

Monthly Revenue & Orders

Top Products (Spend)

Top Products (Spend)

Top Products (Weight)

Top Products (Weight)

Revenue by Weekday

Revenue by Weekday

Buying Cadence (days between orders)

Buying Cadence (days between orders)

Seasonality Heatmap (YoY by Month)

Sum of monthly revenue
Seasonality Heatmap (YoY by Month)

Average Basket

  • Orders analyzed 63
  • Avg lines / order 8.8
  • Avg weight (lb) / order 395.88
  • Avg items / order 36.1
  • Avg ticket $3,100.42

Price Intelligence (vs peer median)

Region-aware where available
ProductCustomer UnitPeer MedianΔ vs PeerSuggested
Coffee Maker Northgate Value Family Size $32.08 $33.70 -4.8% $33.70
Skin Care Everyday Basics Multipack $17.91 $19.15 -6.5% $19.15
Tablet Everyday Basics Value Bundle $100.67 $105.51 -4.6% $105.51
Storage Bin Exclusive Brand Multipack $26.08 $28.93 -9.9% $28.93
Kids Hoodie Northgate Select Family Size $13.75 $14.80 -7.1% $14.80
Chicken Breast Northgate Value Value Bundle $11.95 $12.63 -5.4% $12.63
Bed Sheet Set Premium Label Club Pack $21.19 $22.27 -4.9% $22.27
Tablet Everyday Basics Club Pack $86.07 $88.28 -2.5% $88.28
Suggestion is the peer median realized unit price. Adjust with margin guardrails as needed.

Cross-sell Suggestions

  • String Lights Everyday Basics Club PackNortheast