Customer Fairview Crossing (ID: C20030)
Back to CustomersLifetime value
$120,584.40
Orders
154
AOV
$783.02
Revenue / month
$13,398.27
•
Orders / month
17.1
Profit
$29,522.80
Margin
24.5%
Recent momentum
$9,252.92
Last 30d
$2,889.87
n/a
Orders 90d
11
Avg ticket
$841.17
• Profit
$2,078.57
(
22.5%
)
Customer health
Churn risk
Low
Days since last order
6 days
Cadence avg
7.0
d •
median
5.0
d
Range
1.0
d -
37.0
d
Best weekday Tuesday
(
$27,111.70
)
Account profile
Segment Stable
Recent activity and revenue are broadly stable.
First order
2023-10-02T00:00:00
Last order
2026-06-29T00:00:00
Months active
33
•
Span
1,001
days
Primary region Midwest
Ship method DC Ambient
Unique products
295
Opportunity highlights
- Top product Bluetooth Headphones Northgate Value 2-Pack $6,266.89
- Top weight mover Cold & Flu Exclusive Brand Single 169.62 lb
- Top profit product Coffee Maker National Brand Family Size $889.59 ( 32.8% )
- Pricing spread $0.00 / $127.36
- Cross-sell ideas 5
Action center
- Orders last 30d 4
- Orders last 90d 11
- Days since last order 6
- Cadence range 1.0 - 37.0 d
Profit snapshot
Lifetime profit
$29,522.80
Margin
24.5%
90d profit
$2,078.57
90d margin
22.5%
Use profit trends to prioritize outreach and pricing adjustments.
Monthly profit & margin
Track contribution by month
Top profit mix
Product profitability table
Revenue, cost, profit, and margin (top 25 products)
| Product | Revenue | Cost | Profit | Margin % |
|---|---|---|---|---|
| Coffee Maker Northgate Value Family Size | $1,816.80 | $1,189.02 | $627.78 | 34.6% |
| Cookware Set Northgate Value 2-Pack | $890.23 | $537.40 | $352.83 | 39.6% |
| Kids Hoodie Northgate Select Family Size | $845.36 | $521.85 | $323.51 | 38.3% |
| Bed Sheet Set Premium Label Club Pack | $1,004.09 | $683.39 | $320.70 | 31.9% |
| Cold & Flu Exclusive Brand Single | $976.48 | $745.87 | $230.61 | 23.6% |
| Mens Tee Exclusive Brand Family Size | $446.30 | $222.75 | $223.55 | 50.1% |
| Baby Onesie Everyday Basics 2-Pack | $527.30 | $318.65 | $208.65 | 39.6% |
| Pain Relief Exclusive Brand Multipack | $922.79 | $721.04 | $201.74 | 21.9% |
| Storage Bin Exclusive Brand Multipack | $414.31 | $230.97 | $183.34 | 44.3% |
| Ground Beef Northgate Select Travel Size | $507.06 | $368.55 | $138.50 | 27.3% |
| Cookware Set Premium Label Single | $316.54 | $192.86 | $123.67 | 39.1% |
| Allergy Relief National Brand Value Bundle | $312.79 | $194.51 | $118.28 | 37.8% |
| Bluetooth Headphones Northgate Value 2-Pack | $1,588.79 | $1,483.56 | $105.24 | 6.6% |
| Activewear Legging Premium Label Value Bundle | $250.06 | $145.24 | $104.81 | 41.9% |
| Fresh Herbs Northgate Value Multipack | $300.29 | $199.13 | $101.17 | 33.7% |
| Coffee Maker National Brand Family Size | $277.17 | $182.02 | $95.16 | 34.3% |
| Bath Tissue Northgate Select Single | $322.00 | $228.21 | $93.79 | 29.1% |
| Streaming Stick National Brand 2-Pack | $1,008.10 | $915.79 | $92.31 | 9.2% |
| Toothpaste Premium Label Club Pack | $312.04 | $221.05 | $90.99 | 29.2% |
| Shampoo National Brand Travel Size | $285.53 | $196.88 | $88.65 | 31.0% |
| Pain Relief Exclusive Brand Value Bundle | $297.08 | $208.70 | $88.38 | 29.8% |
| Cookware Set Exclusive Brand Family Size | $245.93 | $158.08 | $87.86 | 35.7% |
| First Aid Everyday Basics Bulk | $258.51 | $173.41 | $85.10 | 32.9% |
| Chicken Breast Northgate Value Value Bundle | $227.90 | $146.91 | $80.99 | 35.5% |
| Shampoo Premium Label Club Pack | $305.01 | $228.34 | $76.67 | 25.1% |
Monthly Revenue & Orders
Top Products (Spend)
Top Products (Weight)
Revenue by Weekday
Buying Cadence (days between orders)
Seasonality Heatmap (YoY by Month)
Sum of monthly revenue
Average Basket
- Orders analyzed 35
- Avg lines / order 5.9
- Avg weight (lb) / order 88.46
- Avg items / order 8.4
- Avg ticket $783.02
Price Intelligence (vs peer median)
Region-aware where available
| Product | Customer Unit | Peer Median | Δ vs Peer | Suggested |
|---|---|---|---|---|
| Coffee Maker Northgate Value Family Size | $36.62 | $32.63 | 12.2% | $32.63 |
| Cookware Set Northgate Value 2-Pack | $18.25 | $17.99 | 1.5% | $17.99 |
| Kids Hoodie Northgate Select Family Size | $14.82 | $14.11 | 5.0% | $14.11 |
| Bed Sheet Set Premium Label Club Pack | $24.20 | $22.26 | 8.7% | $22.26 |
| Cold & Flu Exclusive Brand Single | $11.99 | $12.15 | -1.3% | $12.15 |
| Pain Relief Exclusive Brand Multipack | $14.06 | $13.36 | 5.2% | $13.36 |
| Bluetooth Headphones Northgate Value 2-Pack | $119.20 | $119.98 | -0.7% | $119.98 |
| Streaming Stick National Brand 2-Pack | $82.10 | $79.88 | 2.8% | $79.88 |
Suggestion is the peer median realized unit price. Adjust with margin guardrails as needed.
Cross-sell Suggestions
- Apples Exclusive Brand 2-PackMidwest
- Cold & Flu Exclusive Brand Travel SizeMidwest
- Shredded Cheese Northgate Select SingleMidwest
- Laundry Detergent Exclusive Brand SingleMidwest
- Baby Formula National Brand SingleMidwest