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Customer Harvest Point Pointe (ID: C20038)

Back to Customers
Lifetime value
$295,486.49
Orders 136 AOV $2,172.69
Revenue / month $32,831.83 • Orders / month 15.1
Profit $70,661.89 Margin 23.9%
Recent momentum
$13,119.72
Last 30d $1,427.20 n/a
Orders 90d 7
Avg ticket $1,874.25 • Profit $2,994.35 ( 22.8% )
Customer health
Churn risk
Low
Days since last order 8 days
Cadence avg 7.8 d • median 6.0 d
Range 1.0 d - 43.0 d
Best weekday Wednesday ( $52,358.38 )
Account profile
Segment Stable
Recent activity and revenue are broadly stable.
First order
2023-10-06T00:00:00
Last order
2026-06-27T00:00:00
Months active 33 • Span 995 days
Primary region Midwest
Ship method DC Ambient
Unique products 299
Opportunity highlights
  • Top product Bluetooth Headphones Northgate Value 2-Pack $18,456.63
  • Top weight mover Paper Towels Everyday Basics Travel Size 427.65 lb
  • Top profit product Streaming Stick Premium Label Multipack $2,467.70 ( 17.4% )
  • Pricing spread $0.00 / $115.96
  • Cross-sell ideas 5
Action center
  • Orders last 30d 1
  • Orders last 90d 7
  • Days since last order 8
  • Cadence range 1.0 - 43.0 d
Profit snapshot
Lifetime profit $70,661.89
Margin 23.9%

90d profit $2,994.35
90d margin 22.8%
Use profit trends to prioritize outreach and pricing adjustments.
Monthly profit & margin
Track contribution by month
Monthly profit & margin
Top profit mix
Top profit mix
Product profitability table
Revenue, cost, profit, and margin (top 25 products)
ProductRevenueCostProfitMargin %
Bed Sheet Set Premium Label Club Pack $2,660.60 $1,822.36 $838.24 31.5%
Streaming Stick Premium Label Multipack $3,651.18 $2,877.95 $773.22 21.2%
Pain Relief Exclusive Brand Value Bundle $2,449.76 $1,739.17 $710.58 29.0%
Mens Tee Exclusive Brand Family Size $1,328.63 $668.25 $660.38 49.7%
Cookware Set Exclusive Brand Family Size $1,695.97 $1,106.53 $589.45 34.8%
Vitamins National Brand Club Pack $1,704.96 $1,137.72 $567.24 33.3%
Storage Bin Exclusive Brand Bulk $1,311.39 $861.31 $450.08 34.3%
Bed Sheet Set Northgate Value Family Size $1,169.70 $735.66 $434.04 37.1%
First Aid Everyday Basics Bulk $1,270.54 $867.03 $403.51 31.8%
$955.65 $618.55 $337.09 35.3%
Whole Milk Northgate Value 2-Pack $951.25 $673.63 $277.61 29.2%
Coffee Maker National Brand Family Size $823.45 $546.05 $277.40 33.7%
Canned Soup Exclusive Brand Bulk $845.80 $587.64 $258.16 30.5%
Kids Hoodie Exclusive Brand Travel Size $575.08 $323.34 $251.74 43.8%
Condiments Premium Label Bulk $779.05 $557.08 $221.97 28.5%
Razors Everyday Basics Travel Size $654.65 $434.00 $220.65 33.7%
First Aid Everyday Basics 2-Pack $796.58 $577.54 $219.04 27.5%
Cold & Flu Exclusive Brand Travel Size $553.87 $342.17 $211.71 38.2%
Kids Hoodie Northgate Select Family Size $556.69 $347.90 $208.79 37.5%
Activewear Legging Premium Label Value Bundle $491.25 $290.49 $200.76 40.9%
Bluetooth Headphones Northgate Value 2-Pack $3,145.83 $2,967.11 $178.71 5.7%
Paper Towels Everyday Basics Travel Size $507.71 $341.00 $166.71 32.8%
Canned Soup Premium Label Multipack $449.58 $288.17 $161.41 35.9%
Baby Formula Premium Label Family Size $530.67 $373.90 $156.78 29.5%
Bottled Water Northgate Value 2-Pack $602.07 $453.80 $148.26 24.6%
Monthly Revenue & Orders
Monthly Revenue & Orders
Top Products (Spend)
Top Products (Spend)
Top Products (Weight)
Top Products (Weight)
Revenue by Weekday
Revenue by Weekday
Buying Cadence (days between orders)
Buying Cadence (days between orders)
Seasonality Heatmap (YoY by Month)
Sum of monthly revenue
Seasonality Heatmap (YoY by Month)
Average Basket
  • Orders analyzed 29
  • Avg lines / order 7.6
  • Avg weight (lb) / order 264.80
  • Avg items / order 24.1
  • Avg ticket $2,172.69
Price Intelligence (vs peer median)
Region-aware where available
ProductCustomer UnitPeer MedianΔ vs PeerSuggested
Bed Sheet Set Premium Label Club Pack $22.20 $22.31 -0.5% $22.31
Streaming Stick Premium Label Multipack $58.79 $58.55 0.4% $58.55
Pain Relief Exclusive Brand Value Bundle $10.94 $10.39 5.3% $10.39
Mens Tee Exclusive Brand Family Size $20.99 $21.73 -3.4% $21.73
Cookware Set Exclusive Brand Family Size $23.13 $24.66 -6.2% $24.66
Vitamins National Brand Club Pack $13.14 $13.32 -1.4% $13.32
Storage Bin Exclusive Brand Bulk $23.04 $22.99 0.2% $22.99
Bluetooth Headphones Northgate Value 2-Pack $130.55 $118.96 9.7% $118.96
Suggestion is the peer median realized unit price. Adjust with margin guardrails as needed.
Cross-sell Suggestions
  • Air Freshener Exclusive Brand Club PackMidwest
  • Tablet Premium Label SingleMidwest
  • Coffee Maker Northgate Value Family SizeMidwest
  • First Aid Northgate Value Travel SizeMidwest
  • Pork Chops Exclusive Brand MultipackMidwest