Prerendered snapshot. Every figure below was computed at build time from the synthetic dataset. Open the live app for filter combinations outside the presets, the returns workflow, and admin — it runs on a free instance and can take ~20s to wake.
Prerendered snapshot · no server request

Customer Vista Park Crossing (ID: C20061)

Back to Customers
Lifetime value
$421,058.43
Orders 168 AOV $2,506.30
Revenue / month $46,784.27 • Orders / month 18.7
Profit $102,716.82 Margin 24.4%
Recent momentum
$24,598.61
Last 30d $10,106.60 n/a
Orders 90d 14
Avg ticket $1,757.04 • Profit $6,736.88 ( 27.4% )
Customer health
Churn risk
Low
Days since last order 6 days
Cadence avg 6.2 d • median 5.0 d
Range 1.0 d - 28.0 d
Best weekday Friday ( $82,518.44 )
Account profile
Segment Stable
Recent activity and revenue are broadly stable.
First order
2023-10-08T00:00:00
Last order
2026-06-29T00:00:00
Months active 33 • Span 995 days
Primary region Mountain West
Ship method DC Ambient
Unique products 314
Opportunity highlights
  • Top product Streaming Stick Premium Label Multipack $32,327.89
  • Top weight mover Soda 12pk Exclusive Brand 2-Pack 599.66 lb
  • Top profit product Streaming Stick Premium Label Multipack $5,292.57 ( 16.4% )
  • Pricing spread $1.60 / $127.60
  • Cross-sell ideas 5
Action center
  • Orders last 30d 5
  • Orders last 90d 14
  • Days since last order 6
  • Cadence range 1.0 - 28.0 d
Profit snapshot
Lifetime profit $102,716.82
Margin 24.4%
90d profit $6,736.88
90d margin 27.4%
Use profit trends to prioritize outreach and pricing adjustments.
Monthly profit & margin
Track contribution by month
Monthly profit & margin
Top profit mix
Top profit mix
Product profitability table
Revenue, cost, profit, and margin (top 25 products)
ProductRevenueCostProfitMargin %
Storage Bin Exclusive Brand Multipack $2,457.28 $1,385.81 $1,071.47 43.6%
Razors Northgate Value Single $2,608.54 $1,699.61 $908.92 34.8%
Bed Sheet Set Northgate Value Family Size $2,351.03 $1,471.31 $879.72 37.4%
Cold & Flu Exclusive Brand Travel Size $2,033.72 $1,254.61 $779.11 38.3%
Socks 6pk Everyday Basics Multipack $1,507.37 $827.86 $679.51 45.1%
Pork Chops Everyday Basics Club Pack $1,888.43 $1,315.52 $572.91 30.3%
Shampoo National Brand Travel Size $1,841.78 $1,279.73 $562.05 30.5%
Baby Onesie Everyday Basics 2-Pack $1,311.96 $796.63 $515.33 39.3%
Allergy Relief National Brand Value Bundle $1,089.77 $680.79 $408.98 37.5%
Skin Care Everyday Basics Multipack $1,012.99 $627.53 $385.46 38.1%
Kids Hoodie Exclusive Brand Travel Size $866.19 $485.01 $381.18 44.0%
Razors Everyday Basics Travel Size $1,138.60 $759.50 $379.10 33.3%
Shrimp Northgate Value Single $1,268.41 $897.52 $370.89 29.2%
Cookware Set Premium Label Single $947.06 $578.59 $368.46 38.9%
Bed Sheet Set Northgate Select Value Bundle $1,150.39 $798.94 $351.45 30.6%
Bluetooth Headphones Northgate Value 2-Pack $6,279.66 $5,934.23 $345.43 5.5%
String Lights Everyday Basics Club Pack $1,056.46 $711.98 $344.48 32.6%
First Aid Everyday Basics Bulk $1,020.08 $693.62 $326.46 32.0%
Razors Everyday Basics Bulk $1,245.21 $929.27 $315.95 25.4%
Shrimp National Brand 2-Pack $1,340.56 $1,028.76 $311.80 23.3%
Soda 12pk Exclusive Brand 2-Pack $1,278.98 $970.27 $308.71 24.1%
Food Storage Premium Label Family Size $1,064.04 $759.16 $304.89 28.7%
Activewear Legging Premium Label Value Bundle $739.45 $435.73 $303.72 41.1%
First Aid Premium Label Single $880.54 $602.71 $277.83 31.6%
Cookware Set Exclusive Brand Family Size $728.24 $474.23 $254.01 34.9%
Monthly Revenue & Orders
Monthly Revenue & Orders
Top Products (Spend)
Top Products (Spend)
Top Products (Weight)
Top Products (Weight)
Revenue by Weekday
Revenue by Weekday
Buying Cadence (days between orders)
Buying Cadence (days between orders)
Seasonality Heatmap (YoY by Month)
Sum of monthly revenue
Seasonality Heatmap (YoY by Month)
Average Basket
  • Orders analyzed 47
  • Avg lines / order 6.8
  • Avg weight (lb) / order 233.32
  • Avg items / order 21.8
  • Avg ticket $2,506.30
Price Intelligence (vs peer median)
Region-aware where available
ProductCustomer UnitPeer MedianΔ vs PeerSuggested
Storage Bin Exclusive Brand Multipack $30.14 $27.91 8.0% $27.91
Razors Northgate Value Single $22.54 $22.10 2.0% $22.10
Bed Sheet Set Northgate Value Family Size $30.45 $28.04 8.6% $28.04
Cold & Flu Exclusive Brand Travel Size $13.99 $14.34 -2.5% $14.34
Socks 6pk Everyday Basics Multipack $14.34 $13.77 4.2% $13.77
Pork Chops Everyday Basics Club Pack $11.22 $11.21 0.0% $11.21
Shampoo National Brand Travel Size $14.18 $15.51 -8.6% $15.51
Bluetooth Headphones Northgate Value 2-Pack $130.53 $120.33 8.5% $120.33
Suggestion is the peer median realized unit price. Adjust with margin guardrails as needed.
Cross-sell Suggestions
  • Onions Exclusive Brand Club PackMountain West
  • Shrimp Exclusive Brand BulkMountain West
  • Apples Premium Label 2-PackMountain West
  • Tablet Everyday Basics Value BundleMountain West
  • Apples Exclusive Brand 2-PackMountain West