Customer Sunfield Marketplace (ID: C20067)
Back to CustomersLifetime value
$91,248.46
Orders
252
AOV
$362.10
Revenue / month
$10,138.72
•
Orders / month
28.0
Profit
$23,880.26
Margin
26.2%
Recent momentum
$11,129.72
Last 30d
$5,601.01
n/a
Orders 90d
24
Avg ticket
$463.74
• Profit
$2,727.27
(
24.5%
)
Customer health
Churn risk
Low
Days since last order
6 days
Cadence avg
4.6
d •
median
3.0
d
Range
1.0
d -
27.0
d
Best weekday Thursday
(
$18,161.98
)
Account profile
Segment Growing
Revenue is up more than 10% vs prior window.
First order
2023-10-04T00:00:00
Last order
2026-06-29T00:00:00
Months active
33
•
Span
999
days
Primary region Pacific
Ship method DC Ambient
Unique products
287
Opportunity highlights
- Top product Tablet Everyday Basics 2-Pack $8,866.05
- Top weight mover Potatoes Everyday Basics Club Pack 107.25 lb
- Top profit product Tablet Everyday Basics 2-Pack $972.50 ( 11.0% )
- Pricing spread $0.00 / $127.26
- Cross-sell ideas 5
Action center
- Orders last 30d 9
- Orders last 90d 24
- Days since last order 6
- Cadence range 1.0 - 27.0 d
Profit snapshot
Lifetime profit
$23,880.26
Margin
26.2%
90d profit
$2,727.27
90d margin
24.5%
Use profit trends to prioritize outreach and pricing adjustments.
Monthly profit & margin
Track contribution by month
Top profit mix
Product profitability table
Revenue, cost, profit, and margin (top 25 products)
| Product | Revenue | Cost | Profit | Margin % |
|---|---|---|---|---|
| Bed Sheet Set Northgate Value Family Size | $1,211.77 | $735.66 | $476.11 | 39.3% |
| Storage Bin Exclusive Brand Multipack | $851.86 | $461.94 | $389.92 | 45.8% |
| Pain Relief National Brand Multipack | $828.10 | $554.06 | $274.04 | 33.1% |
| Cookware Set Northgate Value 2-Pack | $612.15 | $358.27 | $253.88 | 41.5% |
| Mens Tee Exclusive Brand Family Size | $461.85 | $222.75 | $239.10 | 51.8% |
| Kids Hoodie Northgate Select Family Size | $579.41 | $347.90 | $231.51 | 40.0% |
| Streaming Stick National Brand 2-Pack | $2,054.99 | $1,831.58 | $223.41 | 10.9% |
| Skin Care Everyday Basics Multipack | $530.63 | $313.77 | $216.86 | 40.9% |
| String Lights Everyday Basics Club Pack | $549.24 | $355.99 | $193.25 | 35.2% |
| Ribeye Steak Everyday Basics 2-Pack | $681.29 | $511.37 | $169.91 | 24.9% |
| Bluetooth Headphones Northgate Value 2-Pack | $1,641.83 | $1,483.56 | $158.28 | 9.6% |
| Cooler Everyday Basics Travel Size | $388.67 | $249.93 | $138.74 | 35.7% |
| Game Console Northgate Select Value Bundle | $1,656.66 | $1,518.52 | $138.14 | 8.3% |
| Work Boot Everyday Basics Multipack | $271.91 | $134.04 | $137.87 | 50.7% |
| Bed Sheet Set Northgate Select Value Bundle | $397.24 | $266.31 | $130.92 | 33.0% |
| Bed Sheet Set Premium Label Club Pack | $345.05 | $227.80 | $117.26 | 34.0% |
| Shrimp National Brand 2-Pack | $432.47 | $319.63 | $112.84 | 26.1% |
| Baby Onesie Everyday Basics 2-Pack | $272.16 | $159.33 | $112.83 | 41.5% |
| Coffee Maker National Brand Family Size | $286.83 | $182.02 | $104.81 | 36.5% |
| Allergy Relief Premium Label Bulk | $272.39 | $168.66 | $103.73 | 38.1% |
| Toothpaste Premium Label Club Pack | $321.81 | $221.05 | $100.76 | 31.3% |
| Tablet Premium Label Single | $893.63 | $796.80 | $96.83 | 10.8% |
| Allergy Relief Everyday Basics 2-Pack | $266.53 | $173.01 | $93.52 | 35.1% |
| Apples Premium Label 2-Pack | $251.68 | $159.69 | $91.98 | 36.5% |
| Chicken Breast Northgate Value Value Bundle | $238.76 | $149.15 | $89.61 | 37.5% |
Monthly Revenue & Orders
Top Products (Spend)
Top Products (Weight)
Revenue by Weekday
Buying Cadence (days between orders)
Seasonality Heatmap (YoY by Month)
Sum of monthly revenue
Average Basket
- Orders analyzed 86
- Avg lines / order 3.1
- Avg weight (lb) / order 36.70
- Avg items / order 3.3
- Avg ticket $362.10
Price Intelligence (vs peer median)
Region-aware where available
| Product | Customer Unit | Peer Median | Δ vs Peer | Suggested |
|---|---|---|---|---|
| Bed Sheet Set Northgate Value Family Size | $29.80 | $28.09 | 6.1% | $28.09 |
| Storage Bin Exclusive Brand Multipack | $29.83 | $28.96 | 3.0% | $28.96 |
| Pain Relief National Brand Multipack | $12.71 | $11.11 | 14.4% | $11.11 |
| Streaming Stick National Brand 2-Pack | $80.81 | $74.44 | 8.6% | $74.44 |
| Ribeye Steak Everyday Basics 2-Pack | $10.54 | $10.16 | 3.7% | $10.16 |
| Bluetooth Headphones Northgate Value 2-Pack | $127.26 | $120.75 | 5.4% | $120.75 |
| Game Console Northgate Select Value Bundle | $79.05 | $74.54 | 6.0% | $74.54 |
| Tablet Premium Label Single | $91.33 | $82.35 | 10.9% | $82.35 |
Suggestion is the peer median realized unit price. Adjust with margin guardrails as needed.
Cross-sell Suggestions
- Cold & Flu Exclusive Brand Travel SizePacific
- Dish Soap National Brand MultipackPacific
- Laundry Detergent Northgate Select Family SizePacific
- Condiments Northgate Select Value BundlePacific
- Condiments Exclusive Brand BulkPacific