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Product Intelligence Workspace
SKU HE-1074HE-1074 — Laundry Detergent Northgate Value Multipack

Laundry Detergent Northgate Value Multipack

Last 28 days revenue moved by $224 vs the prior 28 days. The dominant driver was lb volume movement; gross profit changed by $46 and margin compressed.
Current scoped window: Oct 1, 2025 – Jul 5, 2026. Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07. · Refreshed 2026-10-01T23:52:41.265843+00:00
Exit
Posture: GrowingLifecycle: DecliningClassification: VariableDepartment: Household Essentials Target status: Materially below minimum Gross margin gates: min 20.0% · target 26.0% Meat Manager cost/lb: $5.62Effective cost/lb: $5.65Min price/lb: $8.08Target price/lb: $8.74ASP/lb: $4.93Top customer: Unknown · $891.19Lead region: Texas & Gulf · $2,945.41Cost coverage: 100.0%Last sold: Jun 27, 2026Data confidence: Medium
What is happening
Last 28 days revenue moved by $224 vs the prior 28 days. The dominant driver was lb volume movement; gross profit changed by $46 and margin compressed.
Next: Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07.
Why it matters
100.0% of revenue sits below the target margin threshold.
Next: Use the risk, pricing, and customer sections to confirm whether the issue is concentration, margin, or demand quality.
What to do next
Meadowbrook Exchange offers up to $446 of margin uplift to target.
Next: Click any action card, customer row, margin-risk row, basket row, or chart point to inspect context without leaving the page.
Commercial outcome
$9,879.62
Gross margin -14.6% · Contribution 0.1%
Weight & movement
2,004 lb
Avg 24.1 lb/order · 50.5 lb/wk
Primary risk
Margin recovery needed
100.0% of revenue sits below the target margin threshold.
Best next move
Pricing recovery
Meadowbrook Exchange offers up to $446 of margin uplift to target.
Interactive detail

Context

Click a card, row, or chart point to inspect what changed, why it matters, and where to go next.
Open detail

Executive Scorecard

Commercial outcome, demand movement, pricing quality, customer reach, and trust indicators for the active scoped window.

Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07. Use this layer to decide whether this SKU matters because of commercial scale, weight importance, pricing leakage, or customer dependency.
Export scorecard

Commercial Outcome

Revenue, gross margin, contribution, and recent movement.
Revenue$9,879.62
Gross Margin $$-1,444.49
Margin %-14.6%
Contribution Share0.1%
28D Revenue Δ$224.07 / 19.3%
28D Weight Δ48.2 / 19.9%

Demand & Movement

Units, shipped lb, cadence, movement efficiency, and stability.
Orders83
Customers52
Units296.0
Shipped lb2,004.0
Avg units / order3.57
Avg lb / order24.14
Avg lb / unit6.77
Demand stability31

Pricing & Margin

ASP/lb-first pricing view with price dispersion and margin exposure.
ASP/lb$4.93
Meat Manager cost / lb$5.62
Effective cost / lb$5.65
Minimum price / lb$8.08
Target price / lb$8.74
ASP/lb gap to minimum$-3.15
ASP/lb gap to target$-3.81
ASP/unit$33.38
Profit / lb$-0.72
Current gross margin %-14.6%
Minimum gross margin %20.0%
Target gross margin %26.0%
Target achievement56.4%
Price P10 / P50 / P90$4.59 / $5.02 / $5.51
Dispersion ratio1.20
Margin-risk exposure100.0%
Price-outlier revenue0.4%

Customer Reach & Planning

Penetration, repeat quality, lifecycle status, and planning confidence.
Repeat customer share40.4%
New customer share15.4%
Recent repeat revenue share55.0%
Customer cadence73.5 d
Lifecycle stageDeclining
Seasonality strength75
Forecastability26 · Low

Decision Layer

Immediate actions based on current risk, opportunity, and recent movement. Click a card to open the supporting context.
Address the primary risk
100.0% of revenue sits below the target margin threshold.
Pursue the highest-value opportunity
Meadowbrook Exchange offers up to $446 of margin uplift to target.
Reset the lifecycle plan
Declining stage with 9 active months. Recent 3-month revenue is down 32.1% vs prior 3 months; customer adoption is stable.
Re-engage at-risk customers
Riverbend Plaza has not bought in 109 days.

Risk & Opportunity

Top enterprise signals across concentration, pricing, seasonality, lifecycle, and planning.
Primary risks
Margin recovery needed
100.0% of revenue sits below the target margin threshold.
Seasonality risk
Seasonality strength score is 75; demand planning should follow seasonal peaks and troughs.
Forecast uncertainty
Low forecast confidence using damped_ma with 9 history points.
Top opportunities
Pricing recovery
Meadowbrook Exchange offers up to $446 of margin uplift to target.
Basket expansion
GR-1176 — Canned Soup Premium Label Club Pack shows lift 3.45 with paired revenue 479.

Detailed analysis

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