Product Intelligence Workspace
Posture: VolatileLifecycle: UnstableClassification: VariableProtein: Dairy & Frozen
Target status: Materially below minimum
Gross margin gates: min 18.0% · target 24.0%
Meat Manager cost/lb: $3.27Effective cost/lb: $3.29Min price/lb: $5.03Target price/lb: $5.42ASP/lb: $2.93Top customer: Unknown · $804.62Lead region: Texas & Gulf · $2,461.47Cost coverage: 100.0%Last sold: Jul 1, 2026Data confidence: Medium
What is happening
Last 28 days revenue moved by $1,027 vs the prior 28 days. The dominant driver was lb volume movement; gross profit changed by $122 and margin improved.
Next: Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07.
Why it matters
100.0% of revenue sits below the target margin threshold.
Next: Use the risk, pricing, and customer sections to confirm whether the issue is concentration, margin, or demand quality.
What to do next
Cedar Park Depot offers up to $385 of margin uplift to target.
Next: Click any action card, customer row, margin-risk row, basket row, or chart point to inspect context without leaving the page.
Commercial outcome
$11,894.37
Gross margin -12.2% · Contribution 0.1%
Weight & movement
4,056 lb
Avg 47.7 lb/order · 102.1 lb/wk
Primary risk
Margin recovery needed
100.0% of revenue sits below the target margin threshold.
Best next move
Pricing recovery
Cedar Park Depot offers up to $385 of margin uplift to target.
Interactive detail
Context
Click a card, row, or chart point to inspect what changed, why it matters, and where to go next.
Executive Scorecard
Commercial outcome, demand movement, pricing quality, customer reach, and trust indicators for the active scoped window.
Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07. Use this layer to decide whether this SKU matters because of commercial scale, weight importance, pricing leakage, or customer dependency.
Commercial Outcome
Revenue, gross margin, contribution, and recent movement.
Revenue$11,894.37
Gross Margin $$-1,447.74
Margin %-12.2%
Contribution Share0.1%
28D Revenue Δ$-1,026.67 / -43.1%
28D Weight Δ-351.1 / -43.6%
Demand & Movement
Units, shipped lb, cadence, movement efficiency, and stability.
Orders85
Customers58
Units294.0
Shipped lb4,056.4
Avg units / order3.46
Avg lb / order47.72
Avg lb / unit13.80
Demand stability30
Pricing & Margin
ASP/lb-first pricing view with price dispersion and margin exposure.
ASP/lb$2.93
Meat Manager cost / lb$3.27
Effective cost / lb$3.29
Minimum price / lb$5.03
Target price / lb$5.42
ASP/lb gap to minimum$-2.09
ASP/lb gap to target$-2.49
ASP/unit$40.46
Profit / lb$-0.36
Current gross margin %-12.2%
Minimum gross margin %18.0%
Target gross margin %24.0%
Target achievement54.1%
Price P10 / P50 / P90$2.82 / $3.00 / $3.05
Dispersion ratio1.08
Margin-risk exposure100.0%
Price-outlier revenue32.4%
Customer Reach & Planning
Penetration, repeat quality, lifecycle status, and planning confidence.
Repeat customer share36.2%
New customer share10.3%
Recent repeat revenue share58.3%
Customer cadence72.0 d
Lifecycle stageUnstable
Seasonality strength83
Forecastability24 · Low
Decision Layer
Immediate actions based on current risk, opportunity, and recent movement. Click a card to open the supporting context.
Address the primary risk
100.0% of revenue sits below the target margin threshold.
Pursue the highest-value opportunity
Cedar Park Depot offers up to $385 of margin uplift to target.
Reset the lifecycle plan
Unstable stage with 10 active months. Recent 3-month revenue is up 13.7% vs prior 3 months; customer adoption is stable.
Re-engage at-risk customers
Cedar Park Depot has not bought in 140 days.
Risk & Opportunity
Top enterprise signals across concentration, pricing, seasonality, lifecycle, and planning.
Primary risks
Margin recovery needed
100.0% of revenue sits below the target margin threshold.
Seasonality risk
Seasonality strength score is 83; demand planning should follow seasonal peaks and troughs.
Forecast uncertainty
Low forecast confidence using damped_ma with 10 history points.
Top opportunities
Pricing recovery
Cedar Park Depot offers up to $385 of margin uplift to target.
Basket expansion
FP-1123 — Apples Exclusive Brand 2-Pack shows lift 4.58 with paired revenue 1,661.
Performance Story
What changed in the last 28 days, which lever mattered most, and what to do next. Rolling 28-day diagnostics compare 2026-06-08 to 2026-07-05 against 2026-05-11 to 2026-06-07.
At risk
Last 28 days revenue moved by $1,027 vs the prior 28 days. The dominant driver was lb volume movement; gross profit changed by $122 and margin improved.
Recommended action: Review price execution, cadence, and at-risk customers before volume erosion deepens.
ASP/lb Effect
$20.99
LB Volume Effect
$-1,038.52
Mix / Interaction
$-9.15
Customer Movers
Largest 28-day revenue movers within this product’s customer base. Click a customer to inspect the change and open drilldown.
Top gainers
Top decliners
Trend, Lifecycle & Seasonality
Revenue, profit, weight, ASP/lb, lifecycle stage, and seasonal demand shape with clearer planning context.
Use this layer to separate sustained demand shifts from seasonality. Monthly charts show the active scoped history; seasonality uses the full available pattern for this SKU.
Revenue, Profit & Shipped lb Trend
Monthly commercial outcome with weight context and rolling revenue average.
Lifecycle & Price Quality
ASP/lb, margin quality, lifecycle stage, and planning confidence.
Lifecycle stage
Unstable
Trend direction
Volatile
Months active
10
Forecastability
24
Seasonality Heatmap
Year-over-year revenue intensity by month with shipped lb in hover context.
Seasonality Profile
Strength, best months, worst months, and normalized seasonal shape.
Seasonality strength83
Best monthsMay, Apr, Jan
Worst monthsOct, Jul, Nov
Seasonality is directional only; fewer than 12 months are available.
Weight Analytics
Weight is treated as a first-class commercial and operational signal, not a secondary diagnostic.
Use this section when the SKU matters because of shipped lb, pack economics, or heavy-account exposure. Protect high-weight strategic items even when units alone look flat.
Weight, Revenue/lb & Profit/lb Trend
How shipped lb and per-lb economics are moving over time, with pack intensity kept in summary diagnostics.
Weight Summary
Operational weight profile, order concentration, and signal quality.
Revenue / lb$2.93
Profit / lb$-0.36
Avg lb / customer69.9
Top heavy-order share34.4%
Top-5 customer weight share28.4%
Weight intensity change0.8%
Order weight P10 / P50 / P9013.1 / 29.8 / 112.5
Weight and unit movement are moving together.
Top Customers by Weight
The accounts that matter most when the product is analyzed in shipped lb rather than units alone. Click a row to inspect dependence and open customer drilldown.
| Customer | Weight lb | Weight share | Revenue | ASP/lb | Orders |
|---|---|---|---|---|---|
| Cedar Park Depot | 304.5 | 7.5% | $804.62 | $2.64 | 1 |
| Fairview Depot | 241.7 | 6.0% | $684.37 | $2.83 | 3 |
| Silver Lake Junction | 217.7 | 5.4% | $615.99 | $2.83 | 3 |
| Oakmont Exchange 109 | 204.3 | 5.0% | $615.70 | $3.01 | 3 |
| Harvest Point Pointe | 183.5 | 4.5% | $552.89 | $3.01 | 2 |
| Summit Market | 158.3 | 3.9% | $476.21 | $3.01 | 2 |
| Highland Center | 149.6 | 3.7% | $423.60 | $2.83 | 2 |
| Sunfield Landing | 144.6 | 3.6% | $436.36 | $3.02 | 1 |
| Harvest Point Exchange | 139.7 | 3.4% | $419.03 | $3.00 | 2 |
| Fox Run Exchange | 134.4 | 3.3% | $405.04 | $3.01 | 1 |
Weight Relationship Diagnostics
How strongly weight ties to revenue, units, and pricing under this product’s order pattern.
Weight ↔ Revenue
1.00
Weight ↔ Units
1.00
ASP/lb ↔ Weight
-0.36
Avg lb / order
47.7
Use these diagnostics to separate volume quality from simple unit movement. If weight and units diverge, pack mix or order composition is shifting.
Pricing, Margin & Elasticity
ASP/lb-first diagnostics for distribution, demand response, margin risk, and recovery opportunity.
Use pricing diagnostics to separate broad price dispersion from specific below-target customers. Margin-risk rows rank recoverable uplift to the department-specific target inside the current scoped window.
ASP/lb Distribution
Transaction-level ASP/lb with guardrails and price-outlier bounds.
Guardrails: P10 $2.82, P50 $3.00, P90 $3.05
· Price-outlier revenue share 32.4%
Price vs Demand Relationship
Directional elasticity proxy using ASP/lb against the relevant demand basis.
Elasticity proxy on ASP/lb vs Shipped lb: slope -159.1914, correlation -0.36. Indicative only.
Margin at Risk by Customer
Below-target gross-margin accounts ranked by recoverable uplift and recency. Click a row to inspect the account and open customer drilldown.
Below-target customers
58
Target 24.0%
Revenue at risk
$11,894.37
Margin uplift to target
$4,302.39
| Customer | Revenue | Weight lb | Profit | Margin % | Gap (pp) | Uplift to Target | Orders | Cadence (d) | Last order |
|---|---|---|---|---|---|---|---|---|---|
| Cedar Park Depot | $804.62 | 304.5 | $-192.34 | -23.9% | 47.9 | $385.45 | 1 | — | Feb 11, 2026 |
| Fairview Depot | $684.37 | 241.7 | $-108.81 | -15.9% | 39.9 | $273.06 | 3 | 94 | Jun 16, 2026 |
| Silver Lake Junction | $615.99 | 217.7 | $-98.48 | -16.0% | 40 | $246.32 | 3 | 52.5 | Jun 26, 2026 |
| Oakmont Exchange 109 | $615.7 | 204.3 | $-54.99 | -8.9% | 32.9 | $202.76 | 3 | 42 | Jul 1, 2026 |
| Harvest Point Pointe | $552.89 | 183.5 | $-48.95 | -8.9% | 32.9 | $181.64 | 2 | 177 | May 23, 2026 |
| Highland Center | $423.6 | 149.6 | $-68.35 | -16.1% | 40.1 | $170.01 | 2 | 127 | May 21, 2026 |
| Summit Market | $476.21 | 158.3 | $-43.37 | -9.1% | 33.1 | $157.66 | 2 | 134 | Apr 27, 2026 |
| Redbud Pointe | $377.26 | 133.9 | $-61.56 | -16.3% | 40.3 | $152.1 | 1 | — | Jan 7, 2026 |
| Sunfield Landing | $436.36 | 144.6 | $-37.43 | -8.6% | 32.6 | $142.16 | 1 | — | May 30, 2026 |
| Fox Run Commons | $341.85 | 121.4 | $-58.68 | -17.2% | 41.2 | $140.72 | 3 | 33.5 | Jan 25, 2026 |
| Harvest Point Exchange | $419.03 | 139.7 | $-39.54 | -9.4% | 33.4 | $140.11 | 2 | 72 | Mar 8, 2026 |
| Clearwater Market | $401.47 | 133.6 | $-38.19 | -9.5% | 33.5 | $134.55 | 3 | 40 | Apr 19, 2026 |
| Fox Run Exchange | $405.04 | 134.4 | $-35.29 | -8.7% | 32.7 | $132.5 | 1 | — | May 7, 2026 |
| Prairie View Galleria | $243.73 | 92.5 | $-60.42 | -24.8% | 48.8 | $118.91 | 2 | 41 | Dec 30, 2025 |
| Ridgeway Galleria | $359.79 | 119.5 | $-31.85 | -8.9% | 32.9 | $118.2 | 1 | — | Apr 15, 2026 |
| Riverbend Station | $301.15 | 99.8 | $-27.04 | -9.0% | 33 | $99.31 | 2 | 128 | Jul 1, 2026 |
| Cedar Park Square | $232.91 | 77.1 | $-20.27 | -8.7% | 32.7 | $76.17 | 1 | — | Jun 8, 2026 |
| Summit Village | $204.81 | 68.7 | $-21.47 | -10.5% | 34.5 | $70.63 | 2 | 144 | Jun 25, 2026 |
| Copper Ridge Junction | $214.69 | 70.6 | $-17.86 | -8.3% | 32.3 | $69.38 | 2 | 232 | May 31, 2026 |
| Vista Park Crossing | $203.39 | 67.5 | $-19.07 | -9.4% | 33.4 | $67.88 | 2 | 24 | May 9, 2026 |
| Oakmont Gateway | $196.37 | 65.6 | $-19.83 | -10.1% | 34.1 | $66.96 | 2 | 21 | Dec 26, 2025 |
| Copper Ridge Market 84 | $152.73 | 54 | $-25.75 | -16.9% | 40.9 | $62.41 | 2 | 178 | Apr 23, 2026 |
| Clearwater Square | $178.96 | 60.1 | $-19.45 | -10.9% | 34.9 | $62.4 | 2 | 81 | Mar 26, 2026 |
| Meadowbrook Depot | $160.54 | 54.6 | $-20.52 | -12.8% | 36.8 | $59.05 | 3 | 96 | Apr 26, 2026 |
| Willow Creek Market | $173.57 | 57.7 | $-16.89 | -9.7% | 33.7 | $58.54 | 2 | 18 | Mar 30, 2026 |
| Westfield Village | $170.84 | 56.4 | $-14.41 | -8.4% | 32.4 | $55.41 | 1 | — | Jan 28, 2026 |
| Maple Grove Exchange | $164.85 | 54.7 | $-14.88 | -9.0% | 33 | $54.44 | 1 | — | May 6, 2026 |
| Stonegate Exchange | $161.59 | 53.6 | $-14.56 | -9.0% | 33 | $53.34 | 1 | — | May 11, 2026 |
| Granite Falls Crossing | $159.84 | 53 | $-14.34 | -9.0% | 33 | $52.7 | 1 | — | May 19, 2026 |
| Sunfield Town Center | $137.12 | 45.9 | $-13.96 | -10.2% | 34.2 | $46.87 | 1 | — | May 14, 2026 |
| Trailside Center | $134.38 | 45 | $-13.54 | -10.1% | 34.1 | $45.79 | 1 | — | Nov 7, 2025 |
| Vista Park Landing | $128.56 | 42.9 | $-12.49 | -9.7% | 33.7 | $43.34 | 1 | — | Jan 21, 2026 |
| Lakeview Village | $124.05 | 41.5 | $-12.56 | -10.1% | 34.1 | $42.33 | 1 | — | Nov 8, 2025 |
| Summit Supercenter | $119.49 | 39.9 | $-12.01 | -10.1% | 34.1 | $40.69 | 1 | — | Jun 26, 2026 |
| Clearwater Plaza | $93.32 | 31 | $-8.92 | -9.6% | 33.6 | $31.32 | 1 | — | Apr 8, 2026 |
| Kingsport Square | $77.05 | 27.2 | $-12.74 | -16.5% | 40.5 | $31.23 | 1 | — | May 7, 2026 |
| Prairie View Gateway | $88.76 | 29.5 | $-8.56 | -9.6% | 33.6 | $29.86 | 1 | — | Apr 2, 2026 |
| Harvest Point Town Center | $83.47 | 28.2 | $-9.55 | -11.4% | 35.4 | $29.58 | 1 | — | Dec 2, 2025 |
| Redbud Marketplace | $87.57 | 29.1 | $-8.46 | -9.7% | 33.7 | $29.48 | 1 | — | Apr 1, 2026 |
| Redbud Galleria | $88.36 | 28.9 | $-7.17 | -8.1% | 32.1 | $28.38 | 1 | — | Jun 30, 2026 |
Customer Dependence & Reach
Which customers drive the product, how concentrated the mix is, and where churn risk is emerging.
This layer shows whether the SKU is broadly adopted or overly dependent on a few accounts. Concentration risk matters even when topline revenue still looks healthy.
Top Customers
Revenue, weight, pricing, cadence, and profitability in one scanning-friendly table. Click a row to inspect dependence and open customer drilldown.
| Customer | Revenue | Weight lb | Profit | Margin % | ASP/lb | Orders | Cadence | Last order | Status |
|---|---|---|---|---|---|---|---|---|---|
| Cedar Park Depot | $804.62 | 304.5 | $-192.34 | -23.9% | $2.64 | 1 | — d | Feb 11, 2026 | At risk |
| Fairview Depot | $684.37 | 241.7 | $-108.81 | -15.9% | $2.83 | 3 | 94.0 d | Jun 16, 2026 | Active |
| Silver Lake Junction | $615.99 | 217.7 | $-98.48 | -16.0% | $2.83 | 3 | 52.5 d | Jun 26, 2026 | Active |
| Oakmont Exchange 109 | $615.70 | 204.3 | $-54.99 | -8.9% | $3.01 | 3 | 42.0 d | Jul 1, 2026 | Active |
| Harvest Point Pointe | $552.89 | 183.5 | $-48.95 | -8.9% | $3.01 | 2 | 177.0 d | May 23, 2026 | Active |
| Summit Market | $476.21 | 158.3 | $-43.37 | -9.1% | $3.01 | 2 | 134.0 d | Apr 27, 2026 | Active |
| Sunfield Landing | $436.36 | 144.6 | $-37.43 | -8.6% | $3.02 | 1 | — d | May 30, 2026 | Active |
| Highland Center | $423.60 | 149.6 | $-68.35 | -16.1% | $2.83 | 2 | 127.0 d | May 21, 2026 | Active |
| Harvest Point Exchange | $419.03 | 139.7 | $-39.54 | -9.4% | $3.00 | 2 | 72.0 d | Mar 8, 2026 | At risk |
| Fox Run Exchange | $405.04 | 134.4 | $-35.29 | -8.7% | $3.01 | 1 | — d | May 7, 2026 | At risk |
| Clearwater Market | $401.47 | 133.6 | $-38.19 | -9.5% | $3.00 | 3 | 40.0 d | Apr 19, 2026 | At risk |
| Redbud Pointe | $377.26 | 133.9 | $-61.56 | -16.3% | $2.82 | 1 | — d | Jan 7, 2026 | At risk |
| Ridgeway Galleria | $359.79 | 119.5 | $-31.85 | -8.9% | $3.01 | 1 | — d | Apr 15, 2026 | At risk |
| Fox Run Commons | $341.85 | 121.4 | $-58.68 | -17.2% | $2.82 | 3 | 33.5 d | Jan 25, 2026 | At risk |
| Riverbend Station | $301.15 | 99.8 | $-27.04 | -9.0% | $3.02 | 2 | 128.0 d | Jul 1, 2026 | Active |
| Prairie View Galleria | $243.73 | 92.5 | $-60.42 | -24.8% | $2.64 | 2 | 41.0 d | Dec 30, 2025 | At risk |
| Cedar Park Square | $232.91 | 77.1 | $-20.27 | -8.7% | $3.02 | 1 | — d | Jun 8, 2026 | Active |
| Copper Ridge Junction | $214.69 | 70.6 | $-17.86 | -8.3% | $3.04 | 2 | 232.0 d | May 31, 2026 | Active |
| Summit Village | $204.81 | 68.7 | $-21.47 | -10.5% | $2.98 | 2 | 144.0 d | Jun 25, 2026 | Active |
| Vista Park Crossing | $203.39 | 67.5 | $-19.07 | -9.4% | $3.01 | 2 | 24.0 d | May 9, 2026 | At risk |
| Oakmont Gateway | $196.37 | 65.6 | $-19.83 | -10.1% | $2.99 | 2 | 21.0 d | Dec 26, 2025 | At risk |
| Clearwater Square | $178.96 | 60.1 | $-19.45 | -10.9% | $2.98 | 2 | 81.0 d | Mar 26, 2026 | Active |
| Willow Creek Market | $173.57 | 57.7 | $-16.89 | -9.7% | $3.01 | 2 | 18.0 d | Mar 30, 2026 | At risk |
| Westfield Village | $170.84 | 56.4 | $-14.41 | -8.4% | $3.03 | 1 | — d | Jan 28, 2026 | At risk |
| Maple Grove Exchange | $164.85 | 54.7 | $-14.88 | -9.0% | $3.01 | 1 | — d | May 6, 2026 | At risk |
Customer Concentration
Revenue, weight, and repeat structure for the current customer base.
Top 1 revenue share
6.8%
Top 5 revenue share
27.5%
Top 5 weight share
28.4%
HHI (0-10k)
314
Repeat customer share
36.2%
New customer share
10.3%
Customer Activity & Churn Risk
Active customer trend with at-risk accounts requiring follow-up.
At-risk customers
- 140 days since last order
- 115 days since last order
- 55 days since last order
- 73 days since last order
- 175 days since last order
Basket & Cross-Sell Intelligence
Associated products, lift, support, confidence, and a lightweight suggestion workflow for commercial follow-up.
Basket metrics are evidence, not guarantees. Prioritize pairs with both lift and meaningful paired revenue, then inspect the SKU and account context before you push a bundle.
How to use this
Support is the share of scoped orders containing the pair. Confidence is the share of this SKU’s orders that also contain the paired item. Lift compares that confidence against the paired item’s usual prevalence.
Next: Select likely pairs, inspect the associated SKU, then build a commercial suggestion list for follow-up.
No associated products selected.
Forecast & Planning
Planning view with method labeling, confidence framing, weight-aware forecast output, and sparse-history safeguards.
Forecast is advisory, not autopilot. Confidence depends on usable history, repeatability, and noise in the active scoped series.
Revenue & Weight Forecast
Low forecast confidence using damped_ma with 10 history points.
Method
damped_ma
History points
10
Forecastability
24
Confidence
Low
Method: damped_ma · History points: 10 · Revenue sMAPE: 102.6% · Weight sMAPE: 103.5% · Forecastability: 24