Context
Executive Scorecard
Commercial outcome, demand movement, pricing quality, customer reach, and trust indicators for the active scoped window.
Commercial Outcome
Demand & Movement
Pricing & Margin
Customer Reach & Planning
Decision Layer
Risk & Opportunity
Performance Story
Last 28 days revenue moved by $247 vs the prior 28 days. The dominant driver was lb volume movement; gross profit changed by $24 and margin compressed.
Customer Movers
Trend, Lifecycle & Seasonality
Revenue, profit, weight, ASP/lb, lifecycle stage, and seasonal demand shape with clearer planning context.
Revenue, Profit & Shipped lb Trend
Lifecycle & Price Quality
Seasonality Heatmap
Seasonality Profile
Weight Analytics
Weight is treated as a first-class commercial and operational signal, not a secondary diagnostic.
Weight, Revenue/lb & Profit/lb Trend
Weight Summary
Top Customers by Weight
| Customer | Weight lb | Weight share | Revenue | ASP/lb | Orders |
|---|---|---|---|---|---|
| Prairie View Supercenter | 160.3 | 9.5% | $345.78 | $2.16 | 3 |
| Cedar Park Depot | 152.4 | 9.0% | $275.25 | $1.81 | 1 |
| Prairie View Galleria | 98.7 | 5.8% | $188.52 | $1.91 | 1 |
| Fox Run Commons | 84.8 | 5.0% | $170.53 | $2.01 | 2 |
| Fairview Market | 80.1 | 4.7% | $144.83 | $1.81 | 1 |
| Copper Ridge Market 84 | 78.2 | 4.6% | $139.64 | $1.79 | 2 |
| Ridgeway Galleria | 74.9 | 4.4% | $165.00 | $2.20 | 2 |
| Maple Grove Exchange | 73.8 | 4.4% | $148.74 | $2.02 | 2 |
| Prairie View Gateway | 64.3 | 3.8% | $131.50 | $2.05 | 1 |
| Silver Lake Square | 63.0 | 3.7% | $132.18 | $2.10 | 2 |
Weight Relationship Diagnostics
Pricing, Margin & Elasticity
ASP/lb-first diagnostics for distribution, demand response, margin risk, and recovery opportunity.
ASP/lb Distribution
Price vs Demand Relationship
Margin at Risk by Customer
| Customer | Revenue | Weight lb | Profit | Margin % | Gap (pp) | Uplift to Target | Orders | Cadence (d) | Last order |
|---|---|---|---|---|---|---|---|---|---|
| Cedar Park Depot | $275.25 | 152.4 | $-65.76 | -23.9% | 56.9 | $156.59 | 1 | — | Mar 20, 2026 |
| Prairie View Supercenter | $345.78 | 160.3 | $-32.73 | -9.5% | 42.5 | $146.84 | 3 | 103 | Jun 16, 2026 |
| Prairie View Galleria | $188.52 | 98.7 | $-45.07 | -23.9% | 56.9 | $107.28 | 1 | — | Apr 10, 2026 |
| Fox Run Commons | $170.53 | 84.8 | $-28.11 | -16.5% | 49.5 | $84.38 | 2 | 7 | Apr 28, 2026 |
| Fairview Market | $144.83 | 80.1 | $-35.05 | -24.2% | 57.2 | $82.85 | 1 | — | Mar 14, 2026 |
| Ridgeway Galleria | $165.01 | 74.9 | $-15.72 | -9.5% | 42.5 | $70.18 | 2 | 28 | May 16, 2026 |
| Copper Ridge Market 84 | $139.64 | 78.2 | $-23.19 | -16.6% | 49.6 | $69.27 | 2 | 55 | Jul 3, 2026 |
| Maple Grove Exchange | $148.74 | 73.8 | $-14.09 | -9.5% | 42.5 | $63.17 | 2 | 71 | Jun 10, 2026 |
| Silver Lake Square | $132.18 | 63 | $-12.74 | -9.6% | 42.6 | $56.36 | 2 | 19 | Nov 16, 2025 |
| Prairie View Gateway | $131.5 | 64.3 | $-12.58 | -9.6% | 42.6 | $55.97 | 1 | — | Feb 16, 2026 |
| Redbud Pointe | $108.28 | 59.6 | $-18.74 | -17.3% | 50.3 | $54.47 | 2 | 68 | Mar 31, 2026 |
| Maple Grove Landing | $114.66 | 58.4 | $-12.36 | -10.8% | 43.8 | $50.2 | 2 | 77 | Dec 17, 2025 |
| Riverbend Plaza | $93.06 | 56.3 | $-15.2 | -16.3% | 49.3 | $45.91 | 1 | — | May 8, 2026 |
| Fox Run Exchange | $98.66 | 52 | $-9.61 | -9.7% | 42.7 | $42.17 | 1 | — | Feb 23, 2026 |
| Ridgeway Plaza | $82.08 | 42.9 | $-9.13 | -11.1% | 44.1 | $36.22 | 2 | 60 | Mar 10, 2026 |
| Stonegate Exchange | $82.17 | 39.9 | $-8.19 | -10.0% | 43 | $35.31 | 1 | — | Feb 13, 2026 |
| Meadowbrook Exchange | $57.65 | 31.3 | $-14.82 | -25.7% | 58.7 | $33.84 | 1 | — | Dec 1, 2025 |
| Lakeview Plaza | $66.17 | 33.3 | $-7.14 | -10.8% | 43.8 | $28.98 | 2 | 162 | Jul 3, 2026 |
| Highland Galleria | $66.7 | 31.7 | $-6.61 | -9.9% | 42.9 | $28.62 | 2 | 72 | Jun 6, 2026 |
| Ridgeway Junction | $43.47 | 25.4 | $-11.09 | -25.5% | 58.5 | $25.44 | 1 | — | Mar 23, 2026 |
| Meadowbrook Commons | $49.74 | 24 | $-6.52 | -13.1% | 46.1 | $22.94 | 3 | 26 | Feb 5, 2026 |
| Summit Supercenter | $48.7 | 23.1 | $-6.71 | -13.8% | 46.8 | $22.78 | 2 | 118 | Feb 6, 2026 |
| Clearwater Plaza | $49.59 | 24.3 | $-4.97 | -10.0% | 43 | $21.33 | 1 | — | Jun 15, 2026 |
| Trailside Depot | $49.84 | 23.2 | $-4.72 | -9.5% | 42.5 | $21.17 | 1 | — | Mar 2, 2026 |
| Highland Center | $30.91 | 15.4 | $-6.6 | -21.3% | 54.3 | $16.8 | 2 | 26 | Mar 5, 2026 |
| Meadowbrook Depot | $32.09 | 15.9 | $-5.42 | -16.9% | 49.9 | $16.01 | 2 | 75 | Dec 30, 2025 |
| Vista Park Supercenter | $33.22 | 16.9 | $-4.28 | -12.9% | 45.9 | $15.25 | 2 | 167 | May 23, 2026 |
| Willow Creek Station | $32.65 | 15.6 | $-4.01 | -12.3% | 45.3 | $14.78 | 1 | — | Apr 24, 2026 |
| Vista Park Crossing | $32.74 | 15.3 | $-3.92 | -12.0% | 45 | $14.72 | 1 | — | Nov 21, 2025 |
| Granite Falls Crossing | $32.79 | 15.8 | $-3.86 | -11.8% | 44.8 | $14.68 | 1 | — | Dec 27, 2025 |
| Sunfield Landing | $32.91 | 16.8 | $-3.75 | -11.4% | 44.4 | $14.61 | 1 | — | Mar 11, 2026 |
| Ridgeway Square | $34.19 | 15.2 | $-3.32 | -9.7% | 42.7 | $14.6 | 2 | 167 | May 10, 2026 |
| Sunfield Marketplace | $34.23 | 16 | $-3.28 | -9.6% | 42.6 | $14.57 | 2 | 186 | Jun 14, 2026 |
| Silver Lake Junction | $15.39 | 7.4 | $-3.36 | -21.9% | 54.9 | $8.44 | 1 | — | Nov 24, 2025 |
| Copper Ridge Market | $16.09 | 8.1 | $-2.66 | -16.6% | 49.6 | $7.97 | 1 | — | Jan 21, 2026 |
| Meadowbrook Gateway | $16.15 | 8.7 | $-2.61 | -16.1% | 49.1 | $7.93 | 1 | — | Apr 8, 2026 |
| Ridgeway Pointe | $16.24 | 9 | $-2.51 | -15.5% | 48.5 | $7.87 | 1 | — | Jan 7, 2026 |
| Harvest Point Town Center | $16.3 | 7.7 | $-2.45 | -15.0% | 48 | $7.83 | 1 | — | Mar 23, 2026 |
| Fairview Crossing | $16.52 | 7.6 | $-2.23 | -13.5% | 46.5 | $7.68 | 1 | — | Nov 6, 2025 |
| Fox Run Exchange 75 | $16.58 | 7.5 | $-2.17 | -13.1% | 46.1 | $7.64 | 1 | — | Jan 19, 2026 |
Customer Dependence & Reach
Which customers drive the product, how concentrated the mix is, and where churn risk is emerging.
Top Customers
| Customer | Revenue | Weight lb | Profit | Margin % | ASP/lb | Orders | Cadence | Last order | Status |
|---|---|---|---|---|---|---|---|---|---|
| Prairie View Supercenter | $345.78 | 160.3 | $-32.73 | -9.5% | $2.16 | 3 | 103.0 d | Jun 16, 2026 | Active |
| Cedar Park Depot | $275.25 | 152.4 | $-65.76 | -23.9% | $1.81 | 1 | — d | Mar 20, 2026 | At risk |
| Prairie View Galleria | $188.52 | 98.7 | $-45.07 | -23.9% | $1.91 | 1 | — d | Apr 10, 2026 | At risk |
| Fox Run Commons | $170.53 | 84.8 | $-28.11 | -16.5% | $2.01 | 2 | 7.0 d | Apr 28, 2026 | At risk |
| Ridgeway Galleria | $165.00 | 74.9 | $-15.72 | -9.5% | $2.20 | 2 | 28.0 d | May 16, 2026 | At risk |
| Maple Grove Exchange | $148.74 | 73.8 | $-14.09 | -9.5% | $2.02 | 2 | 71.0 d | Jun 10, 2026 | Active |
| Fairview Market | $144.83 | 80.1 | $-35.05 | -24.2% | $1.81 | 1 | — d | Mar 14, 2026 | At risk |
| Copper Ridge Market 84 | $139.64 | 78.2 | $-23.19 | -16.6% | $1.79 | 2 | 55.0 d | Jul 3, 2026 | Active |
| Silver Lake Square | $132.18 | 63.0 | $-12.74 | -9.6% | $2.10 | 2 | 19.0 d | Nov 16, 2025 | At risk |
| Prairie View Gateway | $131.50 | 64.3 | $-12.58 | -9.6% | $2.05 | 1 | — d | Feb 16, 2026 | At risk |
| Maple Grove Landing | $114.66 | 58.4 | $-12.36 | -10.8% | $1.96 | 2 | 77.0 d | Dec 17, 2025 | At risk |
| Redbud Pointe | $108.28 | 59.6 | $-18.74 | -17.3% | $1.82 | 2 | 68.0 d | Mar 31, 2026 | Active |
| Fox Run Exchange | $98.66 | 52.0 | $-9.61 | -9.7% | $1.90 | 1 | — d | Feb 23, 2026 | At risk |
| Riverbend Plaza | $93.06 | 56.3 | $-15.20 | -16.3% | $1.65 | 1 | — d | May 8, 2026 | At risk |
| Stonegate Exchange | $82.17 | 39.9 | $-8.19 | -10.0% | $2.06 | 1 | — d | Feb 13, 2026 | At risk |
| Ridgeway Plaza | $82.08 | 42.9 | $-9.13 | -11.1% | $1.92 | 2 | 60.0 d | Mar 10, 2026 | At risk |
| Highland Galleria | $66.70 | 31.7 | $-6.61 | -9.9% | $2.10 | 2 | 72.0 d | Jun 6, 2026 | Active |
| Lakeview Plaza | $66.17 | 33.3 | $-7.14 | -10.8% | $1.99 | 2 | 162.0 d | Jul 3, 2026 | Active |
| Meadowbrook Exchange | $57.65 | 31.3 | $-14.82 | -25.7% | $1.84 | 1 | — d | Dec 1, 2025 | At risk |
| Trailside Depot | $49.84 | 23.2 | $-4.72 | -9.5% | $2.15 | 1 | — d | Mar 2, 2026 | At risk |
| Meadowbrook Commons | $49.74 | 24.0 | $-6.52 | -13.1% | $2.07 | 3 | 26.0 d | Feb 5, 2026 | At risk |
| Clearwater Plaza | $49.59 | 24.3 | $-4.97 | -10.0% | $2.04 | 1 | — d | Jun 15, 2026 | Active |
| Summit Supercenter | $48.70 | 23.1 | $-6.71 | -13.8% | $2.11 | 2 | 118.0 d | Feb 6, 2026 | Active |
| Ridgeway Junction | $43.47 | 25.4 | $-11.09 | -25.5% | $1.71 | 1 | — d | Mar 23, 2026 | At risk |
| Sunfield Marketplace | $34.23 | 16.0 | $-3.28 | -9.6% | $2.14 | 2 | 186.0 d | Jun 14, 2026 | Active |
Customer Concentration
Customer Activity & Churn Risk
- 105 days since last order
- 84 days since last order
- 66 days since last order
- 48 days since last order
- 111 days since last order
Basket & Cross-Sell Intelligence
Associated products, lift, support, confidence, and a lightweight suggestion workflow for commercial follow-up.
Forecast & Planning
Planning view with method labeling, confidence framing, weight-aware forecast output, and sparse-history safeguards.